BA (Hons.)
GRAPHIC DESIGN
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LEVEL
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05
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Module Code
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OUGD504
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Outcomes
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BRIEF
TITLE MUTTON QUAD
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The Brief
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Considerations
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Create a new typographic based
restaurant.
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Appeal to students, business
people, and every day working people in the city who want to get a big bite
to eat.
Location, location, location.
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Concept/Proposition
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Modern building in the centre of
town to be able to achieve its maximum potential for it’s target audience.
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Background
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A brand new fast food restraunt
that serves up subs and burritos to FILL people. (FULL)
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Target Audience
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Mandatory Requirements
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Students
Buisness people
Etc.
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5+ Design boards
A collection of printed material
and a proposed website. (If focused on web, and vice versa)
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Tone of Voice
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Deliverables
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Cheeky
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Website along with a mobile
version
A Range of printed collateral
Design boards
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In this crit I had a sudden change of mind after my rewritten brief, I wanted to call my restaurant Full stop. You get full there.
I proposed this idea to the group and they really liked the sound of it. Suggesting it's definitely something that would appeal to students, I've rewritten my brief to then suit what they suggested. I'm glad how taken on board with they idea so I hope it really pays off and they like the final outcomes. I really enjoyed how casual this crit was and thought it was a good format i'd like to do again.
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