Goldenage Brand Guidelines

I developed brand guidelines to help me focus and condense what my concept was, instead of a brief. I saw brand guidelines been a lot more helpful to me to keep me on track with what I was creating then a brief of black and white paper would, aside from what the brief requirements are. Something like this would help me understand what I was aiming for better, as it carries with it the aesthic and the guidelines to acheive that aesthetic.


EDIT: (The logo I later changed, but the rules were to remain the same.)